Our recently published book presents cutting-edge research on the use of social media in crisis communication and reporting. It gives recommendations about how different crisis communicators (information officers, crisis managers, journalists) can improve their ability to gather information, communicate and raise people’s crisis awareness by using social media.
To listen to social media users and respond to their worries or emerging rumors should be a central part of professionals’ crisis communication strategies.
This is one of the results in our book Social Media Use in Crisis and Risk Communication, in which we discuss current practices and future directions for professional crisis communicators. The book is a part of the European project RESCUE (Researching Social Media and Collaborative Software Use in Emergency Situations). Researchers in Austria, Finland, Norway and UK have investigated how authorities, NGOs, and journalists have used social media in various types of crises: the terrorist attacks in Norway on 22 July 2011, the Central European floods in Austria in 2013, and the West African Ebola outbreak in 2014. Read more…
You can read the open access ebook from October 1, 2018 here: http://bit.ly/2NznmdL